A person who is familiar with my keynotes, books, and brand sent the following question.

 

Frank, I hear you talking about the importance of culture and the long-term value of culture and the power of culture, but I don't know where to start. Help. Thank you.

 

We sent a few emails back and forth, and he requested we set up a one-hour executive consulting call. Below, I summarize what we talked about.

Culture illustrates clarifies and justifies, the accepted norms and values, and traditional behaviors of a group.

We can define culture as an evolving set of collective beliefs, values, attitudes, and standards.

So you start with choosing your mindset for your culture. I suggest you consider a mindset of excellence.

Understanding different business cultures will assist you to develop a clear and positive culture for your workplace that centers on your company?s vision, values, mission and goals. 

The result is your team members to be engaged, positive and productive, and profitable.

 

CULTURE is the most important thing to get right in your company.

 

Here are many of the advantages:

 

• Everyone has a shared vision, mission, and goals. They hold everyone to a set of higher standards.
• The right and best culture improve your credibility and public image.'
• The right culture attracts better and more applicants.
• Your culture will develop a checklist for hiring the right and best people.

 

You will have lower employee turnover, higher morale, more productivity, and net profit. It will be a great place to work.

 

Oh, you will attract more and better clients, patients, and vendors too.

 

WARNING: By choosing not to pro-actively establish a culture in your organization, it will grow organically and you will not like how it turns out.

For over three decades I have been engaging with smart executives and health care professionals to assist them with the best mindsets and skill-sets to establish and maintain a culture of trust, excellence, ongoing improvement, and fantastic service. We share secrets and strategies on this show, Business Happy Hours, so please tell your friends and business associates about us.